Our Logo Design Process
Your logo is the face of the brand. Consumers identify the brand with the logo first. A good logo is characterised by instant recognition and trustworthiness. Win digital Melbourne has a very simple process which ensure that we use best of your time and investment.
Win Digital Melbourne believes in working together as one team. We drive the design process and sync up with you closely to make sure the design speaks for your brand since the inception.
Exploration
To attract your target audience and develop a concept that will reflect your organisation’s identity, we will initiate the process with a consultation, establishing a partnership with you and your marketing team. After we receive your design brief, our logo team will begin to brainstorm.
Colors palate
The next stage after we submit the rough sketch is finalisation of the colours. The colours usually reflect the theme of your business area. For example, usually renewable energy companies prefer logo in green or blue colour, similarly fast food companies prefer more of yellow and red colour representing youth. Our team will create logo sheet presenting you with creative font selections, custom illustrations and arrangements that set the unique style for your logo.